Tag Archives: Research

New Study Finds: When it Comes to Domain Names – Small Business Owners Can’t Get No Satisfaction

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Wakefield Research

Your domain name is often the first thing people will notice and the last thing they’ll remember when they learn about your business online – so it’s important to get it right.  Unfortunately, many small business owners (“SBOs”) have gotten it all wrong.

According to a new national survey conducted by Wakefield Research, and commissioned by .CO, many SBOs either have no Web presence at all – or are dissatisfied with the one they’ve got. Oftentimes they feel they’ve had to settle for a sub-par domain name, and have lost customers and business as a result.  And that’s just the tip of the iceberg. Read More >